{"title":"Inner Joi Hydrate","description":"\u003cp\u003eThirsty hair? Quenched. Inner Joi Hydrate delivers feather-light moisture, deep softness, and a glow you can feel.\u003c\/p\u003e","products":[{"product_id":"joico-inner-joi-hydrate-shampoo-300ml","title":"Joico Inner Joi Hydrate Shampoo 300ml","description":"\u003cp\u003e\u003cstrong\u003eWhy we love it:\u003c\/strong\u003e\u003cbr\u003eThis thirst-quenching cleanser delivers a gentle hit of hydration to parched strands and dry scalps - all while staying light, clean, and conscious.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow it works:\u003c\/strong\u003e\u003cbr\u003ePacked with upcycled apple extract and soothing aloe, this shampoo hydrates from root to tip without weighing hair down. Vegan protein and olive ester work to soften and restore shine, making it the ideal daily go-to for dry hair that craves balance.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003cbr\u003eMassage into wet hair, lather gently, and rinse. Follow with Inner Joi Hydrate Conditioner for soft, moisture-rich results.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFrom the experts:\u003c\/strong\u003e\u003cbr\u003e“Hydrate Shampoo is like a green juice for your hair — fresh, light, and full of nourishment.”\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits include:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eDelivers all-day hydration\u003cbr\u003eGently cleanses scalp and hair\u003cbr\u003eWon’t weigh strands down\u003cbr\u003eVegan and cruelty-free\u003cbr\u003eMade with naturally-derived ingredients (86%)\u003cbr\u003eBottled in recovered and recycled Social Plastic®\u003cbr\u003eFree from silicones, parabens, gluten, SLS\/SLES sulphates, phthalates, and mineral oil\u003cbr\u003eAbout the brand:\u003cbr\u003eInnovative brand Joico uses revolutionary techniques and ingredients, keeping them at the forefront of salon professional hair care \u0026amp;amp; colour. Our Joico range includes hair care \u0026amp;amp; styling products for all hair types, root concealers and our best-selling collection of semi-permanent hair colours in over 30 bright \u0026amp;amp; bold hues.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e\u003cbr\u003eAqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Decyl Glucoside, Cocamidopropyl Betaine, Aloe Barbadensis Leaf Juice, Glycerin, PEG-120 Methyl Glucose Trioleate, Dimethyl Lauramide\/Myristamide, Phenoxyethanol, Parfum (Fragrance), Sclerotium Gum, Menthol, Sodium Benzoate, Polyquaternium-10, Citric Acid, Glycol Distearate, Polyquaternium-7, Propanediol, Laureth-4, Sodium Gluconate, Ethylhexyl Olivate, Cetrimonium Chloride, Benzyl Alcohol, Sodium Hydroxide, Pyrus Malus (Apple) Fruit Extract, Hydrolyzed Pea Protein, Hydrolyzed Vegetable Protein, Lactic Acid, Benzoic Acid, Squalane, Methyl Oleate, Potassium Sorbate, Hexyl Cinnamal, Limonene, Alpha-Isomethyl Ionone.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":45738605346999,"sku":"JOIC193","price":20.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/3320\/0567\/files\/Joico-Hydrate-Shampoo-300ml__45526.1744816986.1280.1280.jpg?v=1768490482"},{"product_id":"joico-inner-joi-hydrate-conditioner-300ml","title":"Joico Inner Joi Hydrate Conditioner 300ml","description":"\u003cp\u003e\u003cstrong style=\"font-size: 0.875rem;\"\u003eWhy we love it:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA silky-soft conditioner that brings dull, dehydrated hair back to life - smoothing strands without any of the heaviness.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow it works:\u003c\/strong\u003e\u003cbr\u003eThis moisture-balancing formula delivers lasting hydration with aloe and upcycled apple extract, while vegan protein and olive ester restore softness and strength. A daily conditioner that leaves your hair feeling healthy and weightless.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003cbr\u003eApply to clean, damp hair. Leave in for 1 minute before rinsing thoroughly.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFrom the experts:\u003c\/strong\u003e\u003cbr\u003e“It’s the one-step hydration hit that makes styling easier and hair feel instantly revived.”\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits include:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eReplenishes moisture without heaviness\u003cbr\u003eNourishes and smooths dry strands\u003cbr\u003eAdds shine and softness\u003cbr\u003eVegan and cruelty-free\u003cbr\u003eMade with naturally-derived ingredients (97%)\u003cbr\u003eBottled in recovered and recycled Social Plastic®\u003cbr\u003eFree from silicones, parabens, gluten, SLS\/SLES sulphates, phthalates, and mineral oil\u003cbr\u003eAbout the brand:\u003cbr\u003eInnovative brand Joico uses revolutionary techniques and ingredients, keeping them at the forefront of salon professional hair care \u0026amp;amp; colour. Our Joico range includes hair care \u0026amp;amp; styling products for all hair types, root concealers and our best-selling collection of semi-permanent hair colours in over 30 bright \u0026amp;amp; bold hues.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e\u003cbr\u003eAqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Decyl Glucoside, Cocamidopropyl Betaine, Aloe Barbadensis Leaf Juice, Glycerin, PEG-120 Methyl Glucose Trioleate, Dimethyl Lauramide\/Myristamide, Phenoxyethanol, Parfum (Fragrance), Sclerotium Gum, Menthol, Sodium Benzoate, Polyquaternium-10, Citric Acid, Glycol Distearate, Polyquaternium-7, Propanediol, Laureth-4, Sodium Gluconate, Ethylhexyl Olivate, Cetrimonium Chloride, Benzyl Alcohol, Sodium Hydroxide, Pyrus Malus (Apple) Fruit Extract, Hydrolyzed Pea Protein, Hydrolyzed Vegetable Protein, Lactic Acid, Benzoic Acid, Squalane, Methyl Oleate, Potassium Sorbate, Hexyl Cinnamal, Limonene, Alpha-Isomethyl Ionone.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":45738605412535,"sku":"JOIC194","price":21.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/3320\/0567\/files\/Joico-Hydrate-Conditioner-300ml__38839.1744817025.1280.1280.jpg?v=1768490482"},{"product_id":"joico-inner-joi-hydrate-detangler-200ml","title":"Joico Inner Joi Hydrate Detangler 200ml","description":"\u003cp\u003e\u003cstrong\u003eWhy we love it:\u003c\/strong\u003e\u003cbr\u003eInstant hydration and fuss-free detangling in one easy, lightweight spritz. A must-have for dry, tangle-prone strands.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow it works:\u003c\/strong\u003e\u003cbr\u003eFormulated with 97% naturally-derived ingredients, this nourishing mist smooths, softens and quenches dry hair with apple extract and aloe. It also helps calm frizz, leaving hair touchably silky and ready to style.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003cbr\u003eSpray generously onto clean, damp hair and comb through. Style as usual. For refreshing dry curls, spritz lightly to rehydrate and redefine.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFrom the experts:\u003c\/strong\u003e\u003cbr\u003e“We call this the post-shower hero — it melts through tangles and gives hair that smooth, swishy feel.”\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits include:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eHydrates and detangles in one step\u003cbr\u003eSmooths hair and controls frizz\u003cbr\u003eLightweight and non-greasy\u003cbr\u003eVegan and cruelty-free\u003cbr\u003eMade with naturally-derived ingredients (97%)\u003cbr\u003ePackaged with recycled materials\u003cbr\u003eFree from silicones, parabens, gluten, SLS\/SLES sulphates, phthalates, and mineral oil\u003cbr\u003eAbout the brand:\u003cbr\u003eInnovative brand Joico uses revolutionary techniques and ingredients, keeping them at the forefront of salon professional hair care \u0026amp;amp; colour. Our Joico range includes hair care \u0026amp;amp; styling products for all hair types, root concealers and our best-selling collection of semi-permanent hair colours in over 30 bright \u0026amp;amp; bold hues.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e\u003cbr\u003eAqua (Water, Eau), Glycerin, Cetearyl Alcohol, Isoamyl Laurate, Ethylhexyl Olivate, Phenoxyethanol, Behentrimonium Chloride, Aloe Barbadensis Leaf Juice, Parfum (Fragrance), Dicetyldimonium Chloride, Isopropyl Alcohol, Pyrus Malus (Apple) Fruit Extract, Lauryl Glucoside, Sodium Gluconate, Caprylyl Glycol, Squalane, Guar Hydroxypropyltrimonium Chloride, Hydrolyzed Pea Protein, Hydrolyzed Vegetable Protein, Citric Acid, Lecithin, Sodium Benzoate, Potassium Sorbate, Benzoic Acid, Dehydroacetic Acid, Hexyl Cinnamal, Limonene, Alpha-Isomethyl Ionone, Linalool, Benzyl Alcohol, Citronellol.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":45738605445303,"sku":"JOIC195","price":21.14,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/3320\/0567\/files\/Joico-Hydrate-detangler-200ml__75778.1744817050.1280.1280.jpg?v=1768490483"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/3320\/0567\/collections\/joico-inner-joi-hydrate__81071.png?v=1768494553","url":"https:\/\/luxuriouslook.co.uk\/collections\/inner-joi-hydrate.oembed","provider":"Luxurious Look","version":"1.0","type":"link"}