Aveda Be Curly Shampoo 250ml

Why we love it:
A pioneer of holistic beauty, Aveda's vision is bringing beauty botanical products which work wonders on the hair whilst being ethically conscious. A renowned range of beautiful, high-performance products that are sustainably sourced, vegan and cruelty-free and feature eco-friendly, recyclable packaging too.

Hello Curls, farewell to frizz.  The Be Curly range is dedicated to achieving defined, moisturised curls with frizz-free shine.  

A gentle cleansing shampoo from the Be Curly collection from Aveda, ensures to enhance your natural curls and waves whilst taming frizz and boosting shine.  With a refreshing citrus aroma with certified organic lime, lemon, bergamot, orange and other pure plant and flower essences.

How it works: 
Wheat protein and organic aloe blend expands when hair is wet and retracts when dry to enhance curl or wave and smooth-out frizz. 

How to use: 
Massage the Be Curly Shampoo into wet hair and scalp. Rinse thoroughly.

For best results: 
Part of our 4-step curl perfecting system that dramatically reduces frizz and defines curl up to 57%*.  Use the full Be Curly range to complement your hair routine. Be Curly Shampoo, Be Curly Conditioner, style with Be Curly Curl Enhancer and finish with Be Curly Style Prep.

Benefits Include:

• Defines natural curls and waves
• Dramatically reduces frizz
• Moisturisers curls
• Cruelty free
• Vegan

*Use of the 4-step Be CurlyTM System vs. untreated hair.

Ingredients:
Aqueous (Water\Aqua\Eau) Extract\Extrait Aqueux:Aloe Barbadensis Leaf , Sodium Coco-Sulfate , Disodium Laureth Sulfosuccinate , Babassuamidopropyl Betaine , Glycol Distearate , Galactoarabinan , Hydrolyzed Wheat Protein , Hydroxypropyltrimonium Hydrolyzed Corn Starch , Palmamidopropyl Trimonium Methosulfate , Guar Hydroxypropyltrimonium Chloride , Dehydroxanthan Gum , Glycerin , Polysorbate 20 , Cocamidopropyl Pg-Dimonium Chloride Phosphate , Alcohol Denat. , Maltodextrin , Fragrance (Parfum) , Limonene , Linalool , Citral , Eugenol , Geraniol , Sodium Chloride , Citric Acid , Sodium Gluconate , Potassium Sorbate , Phenoxyethanol , Benzoic Acid <ILN40433>