Why we love it:
A must-have for blondes and greys, the Davroe Blonde Senses Platinum Shampoo keeps your colour looking fresh and cool. With violet pigments to neutralise brassiness and plant-based ingredients to nourish, this is the ultimate go-to for maintaining salon-worthy hair at home.

How it works:
Harnessing the power of nature’s Active Violet, this toning shampoo counteracts yellow hues while pure plant extracts nourish strands, keeping hair healthy, soft, and luminous. The rich, foamy lather ensures even coverage, so your colour stays vibrant and salon-fresh for longer.

How to use:
Apply to wet hair, working from root to tip to create a luxurious lather. Leave on for 2-5 minutes for subtle toning, or extend the time for a more intense effect. Rinse thoroughly and follow with your favourite Davroe conditioner for best results.

From the experts:
“Blonde and silver shades need extra TLC! Use this toning shampoo once or twice a week to maintain a cool, even finish without over-toning.”

Benefits include:

• Neutralises brassiness for a clean, cool-toned blonde or grey
• Gentle formula won’t strip moisture or irritate the scalp
• Brightens and enhances colour vibrancy
• Infused with pure plant extracts for healthy, shiny hair

About the brand:
Meet Davroe - Australia’s natural, vegan, and cruelty-free haircare brand, now in the UK. Powered by botanical ingredients, these salon-quality formulas nourish, hydrate, and define without harsh chemicals. From the Senses collection to CURLiCUE for perfect curls, Davroe delivers effortless, healthy hair.

Ingredients: 
Aqua, Disodium Laureth Sulfosuccinate, Cocamidopropyl Betaine, Sodium Lauroyl Sarcosinate, Sodium Lauryl Sulfoacetate, Glycerin, PEG-7 Glyceryl Cocoate, Cocamidopropylamine Oxide, Sodium Cocoyl Isethionate, Amodimethicone, Tocopheryl Acetate, PEG-150 Pentaerythrityl Tetrastearate, Polyquaternium-10, Lactic Acid, Phenoxyethanol, Sodium Chloride, Parfum, Tetrasodium Glutamate Diacetate, Polyquaternium-7, Hydrolyzed Quinoa, Benzoic Acid, Cocodimonium Hydroxypropyl Hydrolyzed Rice Protein, Dehydroacetic Acid, Sodium Benzoate, Chamomilla Recutita Extract, Viola Odorata Leaf Extract, Olea Europaea Leaf Extract, Terminalia Ferdinandiana Fruit Extract, Sodium Acetate, Benzyl Alcohol, Isopropyl Alcohol, Vitis Vinifera Seed Extract, Ethylhexylglycerin, Potassium Sorbate, Alpha-Isomethyl Ionone, CI 60730.