L'Oreal Professionnel Serie Expert Keratin Alpha Sleek Shampoo is a professional sulphate-free shampoo created for frizz-prone hair in need of smoother, more manageable results. The ultra-creamy formula gently cleanses while helping to reinforce the hair’s keratin structure, leaving strands feeling softer, shinier and easier to style. Ideal for those struggling with unwanted volume or humidity-induced frizz, this smoothing shampoo supports sleek, polished hair with every wash.

Designed to help improve hair discipline and styling control, this luxurious shampoo works to smooth the hair fibre while maintaining softness and movement. With continued use as part of the Keratin Alpha Sleek routine, it helps provide up to 2 weeks of frizz control while supporting healthier-looking hair from the first use. The nourishing formula helps reduce styling time and leaves hair looking glossy and refined without weighing it down.

Suitable for daily use, the sulphate-free formula offers a gentle yet effective cleanse, making it a great addition to your regular haircare routine when you want smoother, sleeker results.

Benefits of L'Oreal Professionnel Serie Expert Keratin Alpha Sleek Shampoo:

• Helps smooth and control frizz-prone hair
• Leaves hair softer, shinier and easier to manage
• Supports smoother styling with less unwanted volume
• Helps improve hair discipline and styling control
• Sulphate-free formula gently cleanses the hair

How to use:

Apply evenly to wet hair and lather until a rich foam forms. Rinse thoroughly. Follow with your preferred conditioner or smoothing treatment.

Size: 300ml