The New Haircare Drops To Know Now
What’s new in haircare? From faster blow-dries and metal detoxing to serious repair and effortless texture, discover five of the latest arrivals to land at Luxurious Look.
A faster way to blow-dry, a detox for the metals hiding in your hair, serious support for damaged lengths, plenty is happening in haircare right now.
And with new launches landing from some of our favourite salon names, we’ve been making a little more room on our shelves. Here are the latest arrivals at Luxurious Look worth getting to know.
ghd Speed Ionic Hair Dryer
If drying your hair is the part of wash day you’d happily skip, this hair dryer might be about to speed things up. The ghd Speed Ionic Hair Dryer pairs a high-speed motor with ghd’s halo dual-airflow technology, surrounding the heated central airflow with cooler air to deliver fast drying while remaining gentle on the scalp. Ionic technology also helps to smooth frizz and boost shine, so you’re not sacrificing the finish in the name of getting out the door quicker.
There are multiple heat and speed settings to play with depending on your hair and how you like to style it, alongside a cool shot for setting everything in place. One of our favourite details, though, is the intelligent memory function, which remembers your preferred settings ready for your next blow-dry. One less thing to think about on wash day? We’ll take it.
milk_shake Deep Detox Metal Neutraliser Treatment
We think about product build-up. We think about excess oil. But the metals that can accumulate in our hair through hard water? Probably not as often.
The milk_shake Deep Detox Metal Neutraliser Treatment is a concentrated leave-in treatment created to target that build-up. Active chelators help remove metals from within the hair, while milk proteins and green tea extract support the condition of the strands as they go. Testing cited by milk_shake reports 54.1% copper removal and 50.9% lead removal, making those invisible deposits feel suddenly much more worthy of our attention.
And there’s no extra rinse-and-repeat step to find time for. Apply the treatment through damp hair before blow-drying, brush through and leave it in while you style. Particularly useful if you’re already thinking about dullness or keeping your colour looking its best.
L’Oréal Professionnel Absolut Repair Molecular Shampoo
Already found a shampoo your damaged hair loves? The only reasonable next step is buying a very big bottle of it. The L’Oréal Professionnel Absolut Repair Molecular Shampoo 1500ml brings the Absolut Repair Molecular favourite to your shower in a generous 1500ml size, making it one for anyone who doesn’t fancy discovering an empty shampoo bottle midway through wash day.
Created for weakened, over-processed and brittle hair, the sulphate-free formula combines Peptides Bonder technology with five amino acids to support the hair fibre while gently cleansing. Basically, if colouring, heat styling or general hair experimentation has left your lengths asking for a little extra care, there’s now plenty more of it to go around.
L’Oréal Professionnel Keratin Alpha Sleek Professional Hair Mask
The L’Oréal Professionnel Keratin Alpha Sleek Professional Hair Mask is all about getting unruly, frizz-prone hair feeling smoother and much easier to manage. Keratin Alpha technology and amino acid chains sit at the heart of the formula, alongside shea butter and smoothing polymers to nourish, soften and help control unwanted volume.
Even better, you only need to give it five minutes. Apply through your lengths and ends after shampooing, let it get to work and rinse. Hair is left with a sleeker, glossier finish that should make the styling step smoother than ever.
Murdock London Texture Paste
The Murdock London Texture Paste gives hair soft, flexible hold with a low-shine finish, making it particularly good for adding definition and separation to shorter hair without leaving it looking overly polished.
Longer hair isn’t left out either. Work a little through dry lengths when you want that more relaxed, beachy texture, no actual trip to the beach required.
What Else Is New?
With new treatments, styling essentials and salon-worthy tools regularly joining the Luxurious Look line-up, there’s always a good excuse to have another look at what’s landed.
Explore the latest arrivals at Luxurious Look and find your next haircare favourite.
